The boom in the consumer electronics market at the beginning of the 1990s, especially the development of the video gaming console market, led BigBen to further expand its operations to include a wider array of products. Lille's position near the Belgian border also gave BigBen an entry into the Benelux market. By the early 1990s, Falc had put into place a thriving regional business. For the most part, however, the company remained close to its original focus on timepieces. Through the 1980s, BigBen expanded its range of offerings, adding a variety of electronics goods, as well as gifts and promotional items. Early on, Falc became a distributor for a number of watch brands, including Patrick Arnaud and Yves Bertelin Zeon, serving primarily the wholesaler circuit.
Falc named his company BigBen, in reference to the famous clock tower in London. In 1981, at the age of 20, Alain Falc founded a business selling watches at wholesale from his town of Lesquin, near Lille in the north of France. The company's sales, at EUR 135.85 million in March 2005, represented a drop of some 26 percent from the previous year. Difficult trading conditions have forced the company to shut down its U.K. Falc remains the Euro-next Paris-listed company's chairman and largest shareholder, with a 49 percent stake. BigBen's smallest operation, the wholesaling business, is also its oldest, launched at the company's founding by Alain Falc in 1981.
BIGBEN INTERACTIVE RR30 SOFTWARE
In addition, the company acts as an exclusive distributor for a number of smaller software publishers, including deals with the Netherlands' 3Pi, the 3DO in the United States, and Jester Interactive in the United Kingdom. BigBen's non-exclusive video console and software business includes its acquisition of the entire European stock of the discontinued Sega Dreamcast in 2001 and the non-exclusive distribution of software and video game consoles in France and the Benelux markets. The company carried out research and development for this category at its Hong Kong subsidiary, which was opened in 2000. The company's youngest and fastest growing activity is the design, marketing, and distribution of peripherals and accessories for the video console market, with products including a line of carrying cases for the Nintendo DS and the Body Pad gaming controller.
BigBen operates in four primary areas: video game accessories and peripherals, non-exclusive video console and software distribution, exclusive software distribution, and the company's original operation, wholesale distribution of watches, gifts, promotional items, and electronic goods. is France's leading developer and distributor of video game console peripherals and a leading distributor of video gaming consoles and software in the French, Benelux, and German markets. NAIC: 423430 Computer and Computer Peripheral Equipment and Software Merchant WholesalersīigBen Interactive S.A.